Effective member communication with SMS and email
Effective communication is about reaching the right people with the right message at the right time. With SportMember, you can choose between SMS and email depending on what fits best for the situation. Urgent messages are sent as SMS that are read immediately. Detailed information is sent as email with attachments.
The system makes it easy to target your communication. Send to the whole team, only to those attending, or select specific members. You don't waste time sending to people who aren't relevant, and you ensure that the right ones get the message.
Targeted SMS and email to members
SportMember gives you precise control over who receives your messages. Select recipients based on team, registration status, role, or manual selection. You can send to players without including coaches, or to parents without disturbing the children.
Channel choice is equally flexible. SMS is perfect for short, urgent messages that need to be read within minutes. Email suits longer announcements where you can elaborate and attach documents. Both channels are available from the same place with the same easy workflow.
How to communicate effectively with members
- Choose the right channel – SMS for urgent messages, email for detailed ones
- Target recipients precisely based on team, status, or role
- Use personalization to make messages more relevant
- Send at the right time with scheduled sending
- Follow up with reminders to those who haven't read the message
- Attach files and documents to emails
- Use templates for quick sending of standard messages
- Measure effectiveness with read receipts and open rates
Why effective communication strengthens the club
When communication is effective, members feel informed and valued. They get the messages that are relevant to them without being bombarded with irrelevant information. It increases satisfaction and engagement in the club.
For coaches and managers, effective communication means less wasted time. Instead of sending messages blindly and hoping for the best, you can target precisely and see who has received and read the message. You know that the information got through.
The SMS function is particularly effective for time-critical messages. A cancellation sent as SMS has an open rate of almost 100% and is typically read within a few minutes. It's far more effective than email when it's truly urgent.
The combination of precise targeting and channel choice makes your communication professional. Members experience a club that respects their time and only sends relevant information. It strengthens the club's reputation and makes it easier to retain members.